product value proposition

product value proposition
product value proposition UK US noun [S]
CUSTOMER VALUE PROPOSITION(Cf. ↑customer value proposition)

Financial and business terms. 2012.

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  • value proposition — UK US noun [C] MARKETING ► a reason given by a seller for buying their particular product or service, based on the value it offers customers: »The value proposition of car sharing has to be extremely high to succeed against the transportation… …   Financial and business terms

  • customer value proposition — UK US noun [C] (ABBREVIATION CVP, also product value proposition) ► MARKETING a reason for buying a particular product or service in relation to the value that it offers: »Your customer value proposition must focus closely on what your customer… …   Financial and business terms

  • Value Proposition — A business or marketing statement that summarizes why a consumer should buy a product or use a service. This statement should convince a potential consumer that one particular product or service will add more value or better solve a problem than… …   Investment dictionary

  • Customer value proposition — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Channel Value Proposition — is the business case made by a supplier to attract members of its distribution (business) channel. This is made up of many elements depending upon the sophistication of the supplier and channel members and the intensity of competition for share… …   Wikipedia

  • Channel value proposition — is the business case made by a supplier to attract members of its distribution (business) channel. This is made up of many elements depending upon the sophistication of the supplier and channel members and the intensity of competition for share… …   Wikipedia

  • value proposition — n. The unique set of benefits that you offer to customers to sucker them into buying your product or service. Sometimes shortened to value prop, as in What s your value prop? Word …   Business English jargon and slang

  • value proposition — noun The benefit (such as profit or convenience) offered by an organisations product or service …   Wiktionary

  • Customer Value Proposition — Der Kundennutzen (Customer Value oder Customer Utility im angelsächsischen Sprachgebrauch) ist der von einem Kunden mit dessen Kaufentscheidung tatsächlich wahrgenommene Nutzen. Es gilt: Ein Kunde entscheidet sich unter Wettbewerbsbedingungen… …   Deutsch Wikipedia

  • Product rule — For Euler s chain rule relating partial derivatives of three independent variables, see Triple product rule. For the counting principle in combinatorics, see Rule of product. Topics in Calculus Fundamental theorem Limits of functions Continuity… …   Wikipedia

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